ONLINE STRATEGIES FOR SMALL BUSINESSES AND SOLO ENTREPRENEURS
In this issue, you will find...
Online Strategies for Small Businesses and Solo Entrepreneurs
for growing your online business !
Giving your blog a professional and attractive look is easy nowadays. Just buy a WordPress theme for twenty dollars or less and you are ready to conquer the world. At least, that’s what you thought before you published your first post or created your first visual or infographic for Pinterest or Instagram. Suddenly, you realize you’re desperately in need of design resources for your day to day work.
Don’t worry! Here is an incredible list of more than 100 useful resources to make sure you never fall short of inspiration.
Here at Mailomix.com, we are passionate about keyword research. It’s the first step to a thoughtful content marketing strategy. But if all bloggers follow the same method, then the risk is you’ll see your content rank for the same keywords as your competitors’. We’ve already presented various strategies in the newsletter, from basic to more advanced ones.
The more strategies you have in your toolbox, the more unique your approach will be and the better your content will rank on Google.
There are many blog posts out there detailing the ins and outs of Facebook ads for growing your online business. But Twitter seems to be underutilized nowadays, or at least under documented. Still, the social media platform has more than 320 million monthly active users and over 67% of them are likely to purchase from a brand they follow. Maybe it’s time to test the service out and play with it a bit, don’t you think?
In this post, you’ll find a step-by-step guide, including lots of screenshots, to help make your Twitter campaign a success.
Mars Dorian is an illustrator and writer of sci-fantasy books. In this short read, he develops his three step strategy for selling his books. His key piece of advice is to find a hungry niche market for your product and engage with it.
In this tutorial, you will learn how to implement a survey using Google Forms. All the responses will be logged on a Google sheet and a personal email based on the answers will be sent to every survey respondent.
The process is simple and free. All you need is a little Google Apps Script (provided in the tutorial) for sending the email.
Let’s say you have an eBook or an online course you want to sell. You will most probably face fierce competition in Facebook’s advertising ecosystem. But as shown in this case study, with the right strategy, you can accomplish wonders anyway.
Based on the experience of a company called Mastin Labs which sells Photoshop add-ons, Nikki Barron demonstrates how a global strategy can succeed by leveraging each and every facet of the ecosystem: groups, pages, retargeting, …
So you have launched your niche site and started to realize how time consuming it is to grow it as a sustainable business. In short, you have to scale or die. Here is a useful list of all the little daily tasks you can (and should) outsource to virtual assistants.
Eric Siu from Single Grain explains that YouTube ads, and particularly pre-roll video ads, are profitable by essence. But most people don’t want to create these pre-roll ads because of the time and effort needed to make them. Therefore, there is an opportunity to be seized.
By listing some practical case studies and detailing the numerous options offered by the platform, I’m sure Eric will convince you to give YouTube ads a shot.